Saturday, September 1, 2007

New Director for PIM

Dr Uditha Liyanage was appointed as the Director of PIM and the Chairman of the Institute’s Board of Management from the 1st of september 2007. He counts for over fifteen years of experience in industry, having held senior marketing management positions in three leading companies in Sri Lanka. He, thereafter, joined the academia and read for the doctoral program at the Postgraduate Institute of Management, (PIM) where he has been, a Senior Faculty, Marketing over the past thirteen years, and the Institute's Head, Academic Affairs for two years. He has published many articles on Branding and Strategic Marketing in leading journals, both here and abroad, and addressed numerous local and international conferences. He also holds an MBA and is a Chartered Marketer, and a Fellow of the Chartered Institute of Marketing (CIM).

He is a Marketing Consultant to a number of leading local companies and international agencies and a developer of senior managers. He is on the boards of directors of Ceylon Cold Stores Ltd., Chemenex Ltd., Ceylon Leather Products Ltd, Q & E Advertising, DIMO, and a member of the Boards of Study of PIM, Post Graduate Institute of Medicine, and a member of the Standing Committee on Staff Development of the University Grants Commission. He was Chairman of the CIM Sri Lanka region, and a member of the international board of CIM.

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